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Sneak Peek: Urban Decay Nocturnal Collection Photos & Swatches

SNEAK PEEK: URBAN DECAY NOCTURNAL COLLECTION PHOTOS & SWATCHES

Urban Decay Nocturnal Collection features an eyeshadow palette and four lipsticks. Everything is exclusive to Ulta, and it will launch...

10 Underrated Beauty Brands You Need to Finally Try in 2017

10 UNDERRATED BEAUTY BRANDS YOU NEED TO FINALLY TRY IN 2017

You visit Sephora.com every day to see what's new. The layout of the brands at your local Ulta Beauty is so familiar to you , you can...

 
 
 
The Maybelline 24K Nudes Eyeshadow Palette, and a HAPPY NEW YEAR!!!

THE MAYBELLINE 24K NUDES EYESHADOW PALETTE, AND A HAPPY NEW YEAR!!!

Wearing The 24K Nudes Eyeshadow Palette by Maybelline , just $11.99 and available now at Ulta I'm totally down with gold, bronze and...

15 Incredible Beauty Products That Have Earned Their Ulta Beauty 5-Star Ratings

15 INCREDIBLE BEAUTY PRODUCTS THAT HAVE EARNED THEIR ULTA BEAUTY 5-STAR RATINGS

One of our favorite things to do in our spare time is dig through online reviews of beauty products. They are highly opinionated, sometimes...

 
 
 
Holiday Gift Guide: Last Minute ULTA Gift Ideas

HOLIDAY GIFT GUIDE: LAST MINUTE ULTA GIFT IDEAS

During the holidays, I'm definitely not a mall shopper. I prefer to do everything from the convenience of my pajamas and my keyboard....

Ulta Is Planning a Major Expansion

ULTA IS PLANNING A MAJOR EXPANSION

This past week, our New York office was abuzz with the news that Ulta is finally coming to Manhattan. Sure, we don't exactly have a...

 
 
 
The Ultimate Gift Guide For Just About Every Color of the Rainbow

THE ULTIMATE GIFT GUIDE FOR JUST ABOUT EVERY COLOR OF THE RAINBOW

When it comes to gifting, we're taking a back-to-basics approach. While it's always good to take into consideration things like the...

Ulta Just Made Your Holiday Gift Shopping So Much Easier

ULTA JUST MADE YOUR HOLIDAY GIFT SHOPPING SO MUCH EASIER

Holiday-gifting season is officially here, and it's time to get excited. Ulta Beauty just shared its Top 25 Gift Guide picks, and this...

 
 
 
Too Faced Sweet Peach Collection for Spring 2017

TOO FACED SWEET PEACH COLLECTION FOR SPRING 2017

Too Faced Sweet Peach Collection for Spring 2017 Sweet Peach is back! Availability 12/14 on Too Faced, 12/15 online at other retailers,...

CYBER MONDAY BEAUTY DEALS

CYBER MONDAY BEAUTY DEALS

Happy Cyber Monday- Here are a few of my recommended beauty buys that are all on sale today only! Xo, Megan Ulta Cyber Monday Deals It...

 
 
 
Ulta Cyber Monday 2016 Deal Previews & Highlights

ULTA CYBER MONDAY 2016 DEAL PREVIEWS & HIGHLIGHTS

Ulta just released their preview of their Cyber Monday offerings , which you can view here in full. The deals will go live November...

We Just Found the Best Beauty Deal of the Day at Ulta

WE JUST FOUND THE BEST BEAUTY DEAL OF THE DAY AT ULTA

Black Friday still has a few more hours until it's over, but we're pretty sure this Ulta Joyful Beauty 72-Piece Collection is leading...

 
 
 
Best Black Friday Beauty Deals at Ulta Beauty & Nordstrom!

BEST BLACK FRIDAY BEAUTY DEALS AT ULTA BEAUTY & NORDSTROM!

If shopping for beauty deals is part of your BlackFridayGoals, then Ulta Beauty and Nordstrom need to be on your radar. Like Sephora...

ULTA Beauty Black Friday Deals & Ad Preview 2016

ULTA BEAUTY BLACK FRIDAY DEALS & AD PREVIEW 2016

Here's your sneak peek of the ULTA Beauty Black Friday Sale Ad. There are some amazing deals this year, you won't want to miss them!

 
 
 
Every Incredible Black Friday Deal You Can Snag at Ulta Beauty

EVERY INCREDIBLE BLACK FRIDAY DEAL YOU CAN SNAG AT ULTA BEAUTY

A visit to Ulta Beauty has always been a special treat for me. Because it combines the best of my drugstore favorites as well as high-end...

Ulta Black Friday 2016 Preview

ULTA BLACK FRIDAY 2016 PREVIEW

ULTA just released their preview of Black Friday Beauty Busters ! They will be available online at 5PM CT on November 24th. Has anything...

 
 
 
Get Ready For ULTA's Cyber Fundays 2016, 11/18 & 11/19

GET READY FOR ULTA'S CYBER FUNDAYS 2016, 11/18 & 11/19

ULTA is doing something special on 11/18 and 11/19 this year - get ready for Cyber Fundays! I know a lot of you are ready to get your...

Ulta Cyber Fundays 2016 | November 18th and 19th, 2016

ULTA CYBER FUNDAYS 2016 | NOVEMBER 18TH AND 19TH, 2016

Ulta Cyber Fundays 2016 ULTA is kicking off their “biggest, best event” Friday, November 18th at 12:01AM CST. The event will end Saturday,...

 
 
 
The Too Faced Christmas in New York Merry Macarons Ulta Exclusive Kit

THE TOO FACED CHRISTMAS IN NEW YORK MERRY MACARONS ULTA EXCLUSIVE KIT

The Too Faced Christmas in New York Merry Macarons kit, an Ulta holiday exclusive It might look strange to see someone holding an eyeshadow...

Updates | Anastasia x Mario Palette, Urban Decay Full Spectrum, Tarte Tarteist PRO palettes

UPDATES | ANASTASIA X MARIO PALETTE, URBAN DECAY FULL SPECTRUM, TARTE TARTEIST PRO PALETTES

Urban Decay Full Spectrum Palette Turn on your JavaScript to view content Some updates... The Anastasia Mario Master Palette back in...