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Matthew Williams on his first ever show for 1017 Alyx 9SM

MATTHEW WILLIAMS ON HIS FIRST EVER SHOW FOR 1017 ALYX 9SM

You know 1017 Alyx 9SM by now - if not for reaching the finals of the LVMH Prize, its recent Nike collab or its signature Rollercoaster...

This Pair of Nike Air Monarch's Were Given the Cactus Jack Treatment

THIS PAIR OF NIKE AIR MONARCH'S WERE GIVEN THE CACTUS JACK TREATMENT

The latest custom to catch our eye is this pair of Nike Air Monarch's , which take after Travis Scott's Air Jordan 4 shoe. Customizer...

 
 
 
Nike's Air Swoopes 2 Officially Returns for 2018

NIKE'S AIR SWOOPES 2 OFFICIALLY RETURNS FOR 2018

In 1995, basketball legend Sheryl Swoopes became the first female athlete to receive a Nike signature shoe, the Air Swoopes. in 1996,...

Nike Goes Red Hot With Latest Air VaporMax Flyknit 2.0

NIKE GOES RED HOT WITH LATEST AIR VAPORMAX FLYKNIT 2.0

Continuing with its multitude of new colorways for the Air VaporMax Flyknit 2.0 , Nike is now gearing up for a bolder colorway of the...

 
 
 
Sacai: Menswear Spring/ Summer 2019

SACAI: MENSWEAR SPRING/ SUMMER 2019

Nike was on fire at Sacai just. The Japanese brand has got pally with the American sports giant to create an old-school-looking running...

ALYX Opens Paris Pop-Up Featuring Nike Collab & Exclusive Product

ALYX OPENS PARIS POP-UP FEATURING NIKE COLLAB & EXCLUSIVE PRODUCT

The last few days have been quite busy for Matthew Williams. In addition to his recent Dior Homme collaboration and impending debut...

 
 
 
COMME des GARÇONS HOMME Plus Debuts New Nike Collab for SS19

COMME DES GARÇONS HOMME PLUS DEBUTS NEW NIKE COLLAB FOR SS19

COMME des GARÇONS HOMME Plus frequently flaunts the status quo, offering up collections rife with bizarre patterning and clownish color....

Nike is winning over new customers and it could 'dramatically increase prices'

NIKE IS WINNING OVER NEW CUSTOMERS AND IT COULD 'DRAMATICALLY INCREASE PRICES'

Nike is gaining serious traction with customers. That traction is giving Nike increased pricing power. Watch Nike trade in real time...

 
 
 
Off-White: Menswear Spring/ Summer 2019

OFF-WHITE: MENSWEAR SPRING/ SUMMER 2019

Since his inception as Mens Artistic Director at Louis Vuitton fashion's arch disruptor, the talented Virgil Abloh, has been the talk...

New Off-White™ x Nike Blazer Revealed at Paris Fashion Week

NEW OFF-WHITE™ X NIKE BLAZER REVEALED AT PARIS FASHION WEEK

Virgil Abloh is continuing his successful run at this year's Paris Fashion Week. Amidst a ton of leaked information regarding forthcoming...

 
 
 
Off-White™ x Nike Air Presto Release Dates Have Officially Been Announced

OFF-WHITE™ X NIKE AIR PRESTO RELEASE DATES HAVE OFFICIALLY BEEN ANNOUNCED

Amidst a ton of rumors and speculations, a confirmed launch date has finally emerged for the upcoming Off-White™ x Nike Air Presto...

Nike Sportswear's Summer 2018 Apparel Boasts Colorful Prints & Patterns

NIKE SPORTSWEAR'S SUMMER 2018 APPAREL BOASTS COLORFUL PRINTS & PATTERNS

Nike is set for the Summer 2018 season with some new pieces that should excite athleticwear fans. The Swoosh's Sportswear division...

 
 
 
Nike Includes the All-New EXP-X14 Model Into the “Just Do It” Pack

NIKE INCLUDES THE ALL-NEW EXP-X14 MODEL INTO THE “JUST DO IT” PACK

In what now seems like a weekly development, Nike continues to push out models that collectively reside within the themed “Just Do...

Nike Highlights Subtle Branding on This New Air Max 97 “Black/University Red” Model

NIKE HIGHLIGHTS SUBTLE BRANDING ON THIS NEW AIR MAX 97 “BLACK/UNIVERSITY RED” MODEL

Artistically similar to the “ Just Do It ” pack, Nike is preparing to release a new rendition of its popular Air Max 97 model, this...

 
 
 
Nike Air More Uptempo Chicago Bulls-Inspired Colorway Rereleases This Week

NIKE AIR MORE UPTEMPO CHICAGO BULLS-INSPIRED COLORWAY RERELEASES THIS WEEK

Nike 's Air More Uptempo had a grand comeback last year with a slew of new colorways, amongst which was this black and white edition...

Nike Air Max 270 Futura to Release Later This Year

NIKE AIR MAX 270 FUTURA TO RELEASE LATER THIS YEAR

Nike has returned with a new edition of its Air Max 270. Dubbed the Air Max 270 Futura, one of the first editions seen above is dominated...

 
 
 
The best games of E3 2018, from cyberpunks to twisters

THE BEST GAMES OF E3 2018, FROM CYBERPUNKS TO TWISTERS

During this year's E3, I saw the largest screen I'd ever witnessed, folded around the corner of a building like a giant piece of glowing...

Nike Reworks the Air Max 270 In “Elemental Gold”

NIKE REWORKS THE AIR MAX 270 IN “ELEMENTAL GOLD”

Nike is set to unleash a new colorway iteration of its popular Air Max 270 silhouette, adding yet another luxe rework to its already-extensive...

 
 
 
Nike's Air Max Penny 1 Returns in "White/Metallic Silver" This Summer

NIKE'S AIR MAX PENNY 1 RETURNS IN "WHITE/METALLIC SILVER" THIS SUMMER

After a long hiatus, Nike 's Air Max Penny jumped back on our radar in April with a comeback "Royal Blue/Gym Red" colorway. This time,...

Nike's Air Force 1 Low Is the Latest Model to Join The “Just Do It” Pack

NIKE'S AIR FORCE 1 LOW IS THE LATEST MODEL TO JOIN THE “JUST DO IT” PACK

Over the past few weeks, Nike has revealed a stash of silhouettes that will play into its themed “Just Do It” pack, with yet another...